Para Rowing Foundation X Inond
Designing for Impact. Enabling Performance.
We're proud to support the Para Rowing Foundation in developing an inclusive and performance-focused adaptive rowing solution.
A bit about the project
We're developing a purpose-built, adaptive and affordable rowing system designed to support para athletes—particularly those with limited trunk or upper body mobility in both entry level and elite. The product integrates a modular seating and support system that can be tailored to individual needs, improving both stability and rowing efficiency as well as focusing on how easy the fixings are.
Stages
Discovery
Understanding the client’s vision, market needs, and project goals to define the problem space.
Ideation Workshops
Understanding the client’s vision, market needs, and project goals to define the problem space.
Concept Generation
Turning initial ideas into tangible design concepts that explore different solutions.
Innovation Stratagies
Identifying unique value propositions and strategic approaches to ensure market relevance and differentiation.
Research and Development
Investigating technologies, materials, and trends to develop viable, innovative solutions.
Feasibility Studies
Assessing technical, commercial, and operational viability before committing to development.
Product Design Specifications
Documenting detailed requirements, functionality, and performance criteria for the product.
Prototyping
Creating physical or digital models to test, refine, and validate design ideas.
Design for Manufacture
Optimising the design to ensure it can be efficiently and cost-effectively manufactured.
Technical Drawings
Producing precise, industry-standard drawings for engineering, tooling, and production.
Minimum Viable Products
Developing a basic but functional version of the product to test core features and gather user feedback.
User Manual and Product Labels
Creating clear instructions and compliant labelling to support user safety and understanding.
Production
Coordinating or overseeing manufacturing processes to bring the final product to market.
Funding and Investment
Securing the financial resources needed to support development and production phases.
Project Management
Planning, tracking, and coordinating all activities to deliver the project on time and within budget.
Intellectual Property
Protecting innovations through patents, trademarks, and other legal mechanisms.
User Trials
Testing the product with real users to gather feedback, identify issues, and improve usability.
Product Compliance and Testing
Ensuring the product meets regulatory standards and passes safety, performance, and quality tests.
Ideation
Creation
Realisation
Challenges
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Barriers in existing equipment
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Lack of customization or adaptability for certain disabilities
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Importance of ergonomic, safe, high-performance design
Our Approach
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Research + user insights
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Concept development
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Collaborative design workshops with athletes/coaches
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Prototyping and iteration
The product
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Modular seating/support system
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Adjustable, lightweight frame design
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Custom fit + increased control for various levels of mobility
